This workshop is presented by Malcolm Levene, previous Personal Branding coach to Tony Blair and former Head of Production at the White House.
“The Personal Branding workshop was a massive success”
– Helen Hodgkinson, Head of Talent Management, KPMG
WHAT YOU WILL GAIN FROM ATTENDING THIS WORKSHOP
My 5 steps will cover your Personal Brand from the Inside Out:
1. Identify your talents/passion/purpose - particularly those you love to use:
Learning how to ‘connect’ to your passions, will ignite and inspire you. We will guide you through, so you can discover your most valuable assets.
2. Build a strong brand identity so employers, clients and customers remember you:
Brand identity is a combination of your Outer Brand and your Inner Brand. We will take you through the how-to’s of developing a highly credible Personal Brand.
3. Increase EQ (Emotional Intelligence) IQ gets you the interview, EQ gets you the job:
These days we all need a high level of EQ. In essence, those with high EQ engage and build rapport with greater ease. We will take you through the important steps so you can increase your EQ
4. Create your Personal Branding statement/elevator pitch:
Given we have 10-seconds to make a positive first impression, a top notch elevator pitch is essential. Through a very effective interactive exercise, you will discover yours.
5. Use Social Media to Reach Employers, Customers, Opportunities:
Today, social media has become a ‘must have’. Through a ‘guided tour’ of how to increase your social media profile, you’ll be in a position to do so.
Malcolm Levene has been a Personal Branding coach for 20 years. He teaches people how they can significantly improve their business skills, their life-skills, and their businesses by developing their very own Personal Brand. His private clients have included Tony Blair, Alastair Campbell, Michael Marks CBE, Michael Gove MP and notable individuals from the world of business, politics and entertainment. Corporate clients include Prudential, The Bank of New York Mellon and Volvo. Malcolm is a columnist for the Huffington Post.
“Margaret Thatcher once said everyone needs a Willie. Today, every politician – and businessman – needs a Malcolm. He provides invaluable and objective advice which makes a real difference” - Ed Vaizey MP, Minister for Culture, Communications and Creative Industries.
TESTIMONIALS FROM PREVIOUS WORKSHOP ATTENDEES:
“Many thanks for yesterday’s fun and thought provoking event”
- Paul Hillan, Head of Leadership Academy, Tesco
“Whilst I tend to find these workshops challenging as they take me out of my comfort zone (the whole point of me attending this one), I did find the day valuable and took away many tips I will be using going forward”
- Claire Walters, HR Manager, M&G Investments / Prudential
“An excellent day! You covered a lot of ground that was very useful. Overall, you have helped me realize, there’s only one person in control at my own destiny. Me.”
- Mike Stevenson, Managing Director, MGS London
“I thought the day was very valuable and will certainly recommend it to others”
- Andrew Waller, Partner, Remit Consulting LLP
“Thank you very much for the day yesterday! It was a real eye opener, and I sure got the ‘nudge’ I was looking for, and I think it may not even have been in the direction I anticipated. Good stuff!”
- Mads Christensen, Director, Eurocom Worldwide
Refreshments (tea, coffee, mineral water) will be provided throughout the workshop.
This course is available (standard, customised or tailored) for in-company groups. Please enquire.